|
TIFF - Tagged-Image File Format - Used for bitmaps only.
The TIFF format is supported by virtually all graphics
applications. TIFF is the most widely supported
graphic file format in existence. It is primarily used
for scanned images (mostly scanned photographs) and is
one of the two most popular graphic file formats
(besides EPS) for use in desktop publishing
applications. Graphics saved in TIFF format can be
easily opened on both Macintosh and PC/Windows
platforms.
EPS - Encapsulated PostScript
- A file format used for both vector graphics and
bitmaps. EPS is based on the PostScript
printing language, and is one of the two most popular
graphic file formats (along with TIFF) for use in
desktop publishing applications. EPS files contain a PostScript description of the graphic
data within them. EPS files are unique in that you can
use them for vector graphics, bitmap images, type or
even entire pages.
Adobe® Portable Document Format
(PDF) - The Adobe Portable Document Format (PDF) is used for
printing electronic documents as well as distributing
them over
the Internet.
The advantages of PDF files are:
1. Their compact size...making them ideal for
distributing product brochures and technical manuals
over the Internet.
2. They are platform independent - they work with both
Mac® and PC computers.
3. The software used to read and print them is free.
4. They display and print using the PostScript®
page-description language. That means if line art is
embedded as vector objects, it will display and print
perfectly at any size or resolution. Plus it can be
extracted and placed into illustration documents or
bitmap images.
5. Fonts are embedded within them so the target computer
does not have to have the fonts installed to view them.
6. They are fully searchable.
7. They can contain hyperlinks to pages within the PDF
document itself or to a web page on the Internet - or to
movie clips.
8. They contain PostScript® data and can be imported
into both image editors and illustration programs just
like EPS files.
9. Vector art contained in the PDF file will make
PERFECT printed output at any resolution - just as if
the output were being printed from a job saved as a
PostScript .PS or .PRN file. If there are embedded
bitmaps they will usually be downsampled to 72 pixels
per inch for viewing on a monitor or for transporting
over the Internet. This is to keep their file size
small. However, bitmaps can be embedded at high
resolution for high-end output.
If your client wants to build a web site, the PDF
file format is ideal for distributing online brochures
and technical documents. Let's say a customer calls up
and requests a technical manual for one of your client's
products. It's simple. Just have the customer dial up
and download! He can simply print it out on a laser
printer if he wants hard copy. The customer will be
happy because he gets a manual immediately, and your
client will be happy because there was virtually no cost
for distribution - no printing cost, postage or
handling! There's no difference to you because you lay
it out exactly the same as if it were being printed.
Even if you print it, you use the same files for making
the PDFs.
|