Advertising in Chinese Literature Today
Download as a PDF
Reservations
E-mail reservations to Julie Shilling at CLToday@ou.edu. Include issue date, ad size, and any special requirements.
Rates
Full page (vertical): $300
Half-page (vertical or horizontal): $180
One-fourth page (vertical): $90
Cover (inside back): $400
Cover (inside front): $400
Back cover: $700
Discounts
10% discount for prepaid ads
15% discount for 2 consecutive ads booked at the same time
20% discount for 3 consecutive ads booked at the same time
20% agency discount
2012 Deadlines
| Issue |
Reservations Due |
Materials Due |
| Summer |
May 5 |
June 1 |
| Winter |
August 10 |
September 10 |
Ad Sizes
Full page (vertical): 7.5" x 9.875"
Half-page (vertical): 3.75" x 9.875"
Half-page (horizontal): 7.5" x 4.75"
One-fourth page (vertical): 4" x 4.75"
Back cover: 8.5" x 8.875"
Inside cover (front and back): 7.5" x 9.875" (half-page also available)
Technical Requirements
1. High-resolution PDF files required. All fonts must be embedded and only Open Type or Postscript fonts should be used (no True Type fonts).
2. Interior ads must be boxed and sized according to the dimensions above.
3. Back cover ads must include 1/8" bleed on all sides. Live area 8" x 8.375"; full dimensions 8.5" x 8.875".
4. Include crop marks on PDF file.
5. All ads are full color. CMYK color space only; no spot colors allowed.
6. All ads should be boxed with a minimum 1/2-point rule.
Please submit any technical questions to Art Director Merleyn Bell at merleyn@ou.edu (405 325 4898).
Submissions
Please submit your ad materials via e-mail to Julie Shilling at CLToday@ou.edu (405 325 2383).