The University of OklahomaOU Web Communications

Research - Surveys

We employ ONLINE SURVEYS to better understand how visitors use our site. Their feedback allows us to deliver an optimal web experience. Complete results are available in the Download Survey Reports section below.

Summer 2007 Launch Survey, August 10th - 24th
When the new ou.edu launched on August 10th, 2007, we included a link to a survey in the "features" section of the homepage, enabling us to get valuable feedback from our audiences. Although some of our internal users had a little difficulty adjusting to the new navigation and layout, the redesign received an overall positive response. We are pleased to share our results with you. The complete launch survey is available for download below.

On a scale of 1 to 5 (1 being the lowest, 5 being the highest), how well does the new home page represent The University of Oklahoma?

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19   (5.5%)

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40   (11.6%)

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56   (16.2%)

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72   (20.8%)

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159   (46.0%)

346   Total Responses


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* 2007 Launch Survey
Download Summer 2007 Launch Survey (PDFs will open in a new window):



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Which OU page do you visit most often

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1441   (Sooner Sports)

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837   (OU Home Page)

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444   (Alumni)

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197   (College-specific Page)

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139   (Other)

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134   (OU Search)

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85   (Fine Arts / Museums)

3277   Total Responses


 Download Initial Audience Specific Surveys from May 14 – June 18, 2007: