Research - Usability Testing

The purpose of web usability testing is to examine how well a Web site functions for intended audiences. While focus groups can be used to gain feedback on overall design and appeal, true web usability testing gets a user’s actions and thoughts on specific tasks on a Web site. OU Web Communications does usability testing in a one-on-one environment so we can capture unique statements and actions to gain insight on where improvements should be made. We recommend that departments and colleges do the same.

OU Web Communications has put together a set of documents designed for colleges and departments to conduct Usability Testing on their sites. For more information please contact Mario Rosas.