Advertising in World Literature Today
Reservations
Fax reservations to 405.325.7495 or e-mail WLT’s marketing director, Terri Stubblefield (tdstubb@ou.edu). Include issue date, ad size, and any special requirements.
Rates
Full page (vertical): $550
Half page (horizontal): $300
One-third page (vertical): $200
Cover (inside back): $850
Cover (inside front): $850
Back cover: $1500
Discounts
5% discount for prepaid ads
10% discount for 2 consecutive ads booked at the same time
15% discount for 3 consecutive ads booked at the same time
15% agency discount
2008 Deadlines
Issue |
Reservations Due |
Materials Due |
Publication Date |
January 2008 |
10/01/2007 |
11/01/2007 |
01/01/2008 |
March 2008 |
12/01/2007 |
01/01/2008 |
03/01/2008 |
May 2008 |
02/01/2008 |
03/01/2008 |
05/01/2008 |
July 2008 |
04/01/2008 |
05/01/2008 |
07/01/2008 |
September 2008 |
06/01/2008 |
07/01/2008 |
09/01/2008 |
November 2008 |
08/01/2008 |
09/01/2008 |
11/01/2008 |
Ad Sizes
Full page (vertical): 7.5 x 9.875 inches
Half page (horizontal): 7.5 x 4.75 inches
One-third page (vertical): 3.25 x 9.875 inches
Back cover: 8.5 x 8.875 inches
Technical Requirements
- High-resolution PDF files required. All fonts must be embedded and only Open Type or Postscript fonts should be used (no True Type fonts).
- Interior ads with full-page bleed (approval required) must include 1/8″ bleed on all sides. Live area for full-page bleed ads is 8″ wide × 10.375″ high. Full-page dimensions are 8″ × 10.875″.
- Back cover ads must include 1/8” bleed on all sides. Live area 8 x 8.375 inches; full dimensions 8.5 x 8.875 inches.
- Include crop marks on PDF file.
- All ads are full color. CMYK color space only; no spot colors allowed.
- All ads should be boxed with a minimum 1/2-point rule.
Submissions
Ads can be emailed to WLT’s art director, Merleyn Bell (merleyn@ou.edu) or sent via CD to:
ATTN: Advertising
World Literature Today
630 Parrington Oval, Suite 110
Norman OK 73019-4033
Phone: 405.325.4531
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