Skip Navigation

Usability & Accessibility

Skip Side Navigation

Usability and Accessibility

Consistency is key to usability of a website. As visitors jump from site to site within the OU domain, they should have some expectation of consistency in layout and functionality. For this reason, all OU web pages must include the following:

  • Global Navigation Bar.
  • Approved department/college logo or wordmark in the upper quadrant linking back to the department/college homepage.
  • Interlocking OU logo and OU wordmark (typically appears with the approved department/college logo).
  • Global Footer.
  • Unless otherwise noted, left page navigation.


All Web content and electronic publications, to the extent feasible, should be made accessible to people with disabilities. If accessibility is not feasible, the information should be available by alternative means. University websites is subject to the State of Oklahoma HB2197; Sections 504 and 508 of the Rehabilitation Act of 1973, as amended; the Americans with Disabilities Act; and University non-discrimination policies. Web account holders are responsible for verifying that their pages meet all university requirements including accessibility guidelines. Section 508 and HB2197 are only a minimum standard for accessibility and Web pages. Developers are encouraged to go beyond the minimum whenever possible.

Each page must contain a person to contact if users have trouble accessing content within the site. Each University website that provides entry to members of the public must contain an “Accessibility” link to "" in each page footer. This link contains the university’s Web Accessibility Statement and contact information for the Disability Resource Center. This line should appear in all pages that promote campus events or programs: “Accommodations on the basis of disability are available by contacting (phone number, name and address are desirable but optional) by (date or as soon as possible).”

For more information, visit the Accessibility Statement.

Updated Content & Links

  • All pages must keep content updated with the most current information and dates/deadlines.
  • Avoid broken links or links to pages that have moved.
  • Write clear, concise page titles, headlines and body copy.
    • Include one H1 Title on every page.
  • Do not post pages marked “under construction.”
  • Links from a University of Oklahoma page to any non-University site must not imply University endorsement.

Web Applications

All sites that collect personal or financial information must consult with the IT Security team and comply with all e-commerce, PCI, privacy, and security requirements.

Some required page elements may be eliminated in certain Web applications (forms, e-commerce, etc.). Any exceptions to required page elements must be approved by Web Communications.


Domain names should be intuitive, short and reflective of an academic or administrative unit’s affiliation with The University of Oklahoma.

Colleges and departments must request an exemption from Web Communications, Marketing and New Media in order to utilize a domain extension other than .edu (.com, .org, etc.).

The university also reserves the right to reserve URLs or refuse requests for URL forms deemed inappropriate or likely to be used in the future by departments and administrators.

Approval Process

All new sites and sites involved in a redesign must be reviewed by OU Marketing and Communications (