![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() |
Armed Forces Information Service (2001). Armed Forces Information Service (Online). Available: http://www. defenselink.mil/afis/aboutafis.html (2001, Feb. 11). Consoli, J. (1998). The 11.8-hour daily diet survey: media consumption is up, but TV viewing plummets. Mediaweek, 8, 9. Ferguson, D. A., & Perse, E. M. (2000). The World Wide Web as a functional alternative to television. Journal of Broadcasting & Electronic Media, 4 (2), 155-174. Flanagan, A. J., & Metzger, M. J. (2000). Perceptions of Internet information credibility. Journal & Mass Communication Quarterly, 77 (3), 515-536. Infante, D. A., Rancer, A. S., & Womack, D. F. (1997). Building Communication Theory. (3rd ed.). Prospect Heights, IL: Waveland Press, Inc. Joinson, C. (1998). Turn up the radio. HR Magazine, 43 (10), 64-70. Kaynay, J. M., & Yelsma, P. (2000). Displacement effects of online media in the socio-technical contexts of households. Journal of Broadcasting & Electronic Media, 4 (2), 215-229. Leibold, M. A. (1995). The niche concept revisited: mechanistic models and community context. Ecology, 76 (5), 1371-1390. Littlejohn, S. W. (1996). Theories of Human Communication (5th ed.). Belmont, CA: Wadsworth. Merli, J. (1998). 25-54 demo rules, but slides again: Group still leads in national spot money invested. Broadcasting & Cable, 128, 84-85. Morton, L. P. (1998). Segmenting publics: An introduction. Public Relations Quarterly, 43 (3) 33-35. Napoli, J. & Ewing, M. (1998). The Media Habits and Internet Practices of the Net Generation. Perth, Australia: Curtain University of Technology. O'Hair, D., Friedrich, G. W., & Shaver, L. D. (1998). Strategic Communication in Business and the Professions. Boston: Houghton Mifflin. Papacharissi, Z., & Rubin, A. M. (2000). Predictors of Internet use. Journal of Broadcasting & Electronic Media, 4 (2), 175-196. Rice, R. E. (1993). Media appropriateness: Using social presence theory to compare traditional and new organizational media. Human Communication Research, 19, 451-484. Schramm, W. (1969). How communication works. In L. Richardson (Ed.), Dimensions of Communication. (pp. 3-25). New York: Appleton-Century-Crofts. Schwirtz, M. (1998). Strong media consumption forecast through 2002. Mediaweek, 8, 9. Rationale & Research Questions | Method | Results | Discussion | Appendix |