The following is borrowed from James Heiman, M.A.

1. Arrives by the date it is due

2. Visually and physically appealing presentation

3. Has the necessary titles and front matter to characterize the report:

• forecasting statements
• purpose statements
• statement of task for reader
• to whom it is directed
• who the reader should contact, if applicable

4. Body is clearly written for the reader, providing essential information without padding and inappropriate jargon:

• technical terminology must match the reader's level of knowledge
• concise prose

5. When needed, a summary or conclusion to reveal results

6. Designed to be read selectively by particular users reading pertinent sections (quickly scannable, readable):

• tables of contents
• summaries
• indexes
• headers/highlighting

7. Has a rational and readily discernible plan--purpose, arrangement, and content of document makes sense for the targeted audience

8. Document builds coherently, progressively towards its goal

9. Answers readers' questions by anticipating these questions as they may arise in their mind

10. Conveys an overall impression of authority, thoroughness, soundness, and honest work

11. Free of distracting mechanical errors