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Sherad Cravens

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Sherad Cravens

Instructor of Marketing and Supply Chain Management
Director, Center for Student Success

Sherad Cravens

Department:Marketing and Supply Chain Management
Office: 
Adams Hall Room 1040
Phone: 
(405) 325-3561
E-mail:  slcravens@ou.edu
Address:
 307 West Brooks, Adams Hall Room 1040
Norman, OK 73019-4007 
 

Sherad Cravens brings more than 20 years of front-line brand management experience to Price College. He received his MBA from Duke University’s Fuqua School of Business and a bachelor’s degree in accounting from the University of North Texas. Prior to OU, he held a number of senior level leadership positions on iconic brands that include Pepsi-Cola, Burger King, Jell-O, Cool Whip, Quaker Oats, Cap’n Crunch, and Breyers. He has served as Senior Vice President, Global Brand Strategy for the BAV Group of Young & Rubicam, a major brand consultancy. His areas of expertise include innovation, marketing communications, consumer insights, and strategic partnerships. He has taught graduate and undergraduate level courses at New York University and The Fashion Institute of Technology.