At the University of Oklahoma’s Price College of Business, the Marketing and Supply Chain Management program prepares students to thrive in today’s global marketplace.
Marketing focuses on understanding consumer behavior and crafting strategies that drive demand. Supply Chain Management is the backbone of delivering products—overseeing everything from raw materials to final purchase. Together, these disciplines equip students with the tools to create, move, and market products around the world.
Our program offers a comprehensive curriculum with real-world experiences like the First Fidelity Integrated Business Core (IBC), where students launch and manage their own business. OU’s undergraduate Supply Chain Management program is ranked No. 20 nationally by Gartner, reflecting our commitment to excellence and industry relevance.
Whether you're drawn to data, strategy, logistics, or creativity—this is where your business journey begins.
Students get hands-on, real-world training through the Integrated Business Core Program. From brainstorming and market analysis, to managing employees and the legal implications of business transactions, to selling products and closing the books on the last sale, IBC develops the skills it takes to launch a successful business.
Director
Marketing and Supply Chain Management
Email: qiongwang@ou.edu
Office: Adams Hall Room 1K
Phone: (405) 325-3561
Senior Instructor
Marketing and Supply Chain Management
Email: rondavidson@ou.edu
Office: Adams Hall Room 7C
Phone: (405) 325-3561
| Student Last Name | Advisor |
|---|---|
| All | Susan Hutcherson |
| Student Last Name | Advisor |
|---|---|
| A-D | Emma Moskowitz |
| E-I | Janaea Williams |
| J | Morgan Myers |
| K | Jo McLendon |
| L | Susan Hutcherson |
| M-R | Jo McLendon |
| S-Z | Susan Hutcherson |
| All Accelerated Marketing BBA/MS-SCM | Emma Moskowitz |
| Student Last Name | Advisor |
|---|---|
| All | Emma Moskowitz |
| All Accelerated Supply Chain Management BBA/MS-SCM | Emma Moskowitz |
Our alumni and community play a crucial role in supporting our programs and helping students reach their academic goals. Your gifts enable us to expand our reach and enhance the quality of education we offer. Scholarships, faculty development, research opportunities and state-of-the-art facilities are made possible through the generosity of our donors, ensuring that students have access to the resources they need to succeed.
Our commitment to fostering a sense of shared purpose and unity among students, faculty, alumni and donors creates a cycle of giving and receiving, where the support of one generation paves the way for the success of the next. By giving back, our community not only strengthens the university but also transforms the lives of our students, empowering them to pursue their passions and make a lasting impact on the world.
