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Master's in Business Analytics | University of Oklahoma Online


Business Analytics







Curriculum developed and taught by faculty from

The Price College of Business



Drive organizational decision-making using crucial data and insights with an MS in Business Analytics from OU Online.  

The OU Online Master of Science in Business Analytics is a 100% online, 32-credit, 16-month program offering convenience and flexibility for students working full-time. The degree offered through the nationally ranked Price College of Business at the University of Oklahoma focuses on statistical modeling, data warehousing and mining, programming, forecasting, and operations research techniques applied to the analysis of business organizations and performance.  


    100% Online 

Admission Deadline:

    Rolling Admissions

Program Start Terms:

    Fall and Spring


OU Online with the Price College of Business at the University of Oklahoma is proud to offer the Master of Science in Business Analytics, a 32-credit, 16-course program that can be completed in 16 months. The 100% online curriculum offers convenience and flexibility for students working full-time who can apply their knowledge directly and immediately to their careers. Students can start in fall or spring.  


The MSBA focuses on predictive modeling, data warehouse and data mining, analytical programming, business intelligence, machine learning, and applied analytics toward improving the performance of business organizations. Students will apply learned skills with cutting-edge tools and techniques, including R, Python, SQL, Tableau, Excel, VBA, SAAS, and SPSS.  


Students entering this program couple their interest in business with the enjoyment of working with leading-edge technology and computer programming. Students learn to leverage technical and mathematical skills to be crucial problem solvers within their organization.   


OU Online’s MSBA is a smart choice for those who want to advance in a high-demand field and enjoy using data to drive practical, strategic business decisions.   

Designed for working professionals, the Master of Science in Business Analytics from OU can be completed in as little as 16 months. The program helps students prepare for driving strategic business decisions in a convenient online format. 

  • Analytics Programming (Python) and (R) 
  • Programming Concepts for Business Data Analytics  
  • Digital Innovation 
  • Management Information Systems  
  • Database Design and Administration 
  • Project Management  
  • ERP Business Processes
  • Social Analytics  
  • Management of Business Intelligence 
  • Data Science and Analytics 
  • Cloud Computing 
  • Enterprise Modeling 
  • Principles of Data Warehousing 
  • Healthcare Analytics  
  • Cyberanalytics 

Strong Alumni Network

Graduating from the Price College of Business at the University of Oklahoma connects you to thousands of graduates. With a rich tradition and history, graduates have opportunities to network with Sooners already in the accounting profession through many formal and informal networks.



Cutting-Edge Tools

Students couple their interest in business with the enjoyment of working with leading-edge technology and computer programming. Students learn essential tools and techniques, including R, Python, SQL, Tableau, Excel, VBA, among others.



Academic Excellence

Curriculum is taught by professors with practical experience and research interests focused on business analytics.  Classes focus on applying solutions to real-world problems that prepare students to make changes in the modern-day workforce. 


An Investment in Your Future

The value priced OU Online Master of Science in Business Analytics offers the opportunity of a major return on investment in a rapidly growing field.Tuition and fees for the program are $31,520 ($985 per credit).

Books and additional materials are not included. Financial aid is available for those who qualify. Contact the Department of OU Online Financial Aid at 


Program Details

The Master of Science in Business Analytics program is highly selective.  Applicants are not required to have academic or professional experience in the business analytics field prior to application. Students would benefit from experience in the following areas but is not required at time of application/start: programming, writing code, use of complicated software, IT implementation, and general technical skills.  

The admissions committee does require the following: 

  • A bachelor’s degree from an accredited institution (the committee will specifically review GPAs in quantitative coursework). 
  • GRE/GMAT score - Candidates may request a GMAT/GRE waiver if they meet the certain criteria. Speak with your enrollment coach to see if you may be eligible. 
  • Personal statement – To help the admissions committee gain a better understanding of you, your professional accomplishments to date and your career aspirations. 
  • Transcripts (Bachelor’s degree in any field from an accredited institution) 
  • Current Resume 
  • International applicants must receive a TOEFL score of 600 or higher on the paper-based test (250 on the computer, 100 on the internet-based test) sent directly from the Educational Testing Service to Institution Code: 6879. 
  • Letters of Recommendation will not be required. 

The admissions committee operates under a rolling admission process, and admissions may continue until two weeks before the start of classes. The committee strives to respond to all applicants within two weeks from the time a completed application is submitted.

For more information on the admissions process, please complete the contact form above and an admissions counselor will be in touch shortly.

If you would like to compare the estimated cost of your program with a typical financial aid package, use the cost calculator on our OU Online financial aid page. 

In general, University Tuition Waivers cannot be applied to OU Online programs or courses. This includes, but is not limited to, Graduate Assistant Tuition Waivers and faculty/staff waivers. 

If you have questions regarding financial aid for your online program, please contact the Online Aid office by emailing or calling at 405-325-2929.

Tuition Calculator

Our tuition calculator can help you estimate your tuition and financial aid for your program of interest.


   Estimated tuition and fees



Program Contacts:

Enrollment Counselor:

Phone: (405) 561-0567

Schedule a Time to Meet


Wil Wu
Rank Renewable Assistant Professor of Management Information Systems